Marketing and PR translations – convincing copy in an appropriate context
More than pure translation
Technical translations require a translator to stick as closely as possible to the source text. The art of the specialist marketing translator, however, is to transform a text into the target language in a way that carries the intended message while moving away creatively from the source text whenever necessary. Specialist marketing translators will make sure they have grasped the core message of a text before creating a translation that carries the same message and tonality in the target language. They are experts of style and familiar with the cultural particularities and differences that can be of great significance with this type of translation. If required, translations will be adapted to the intended target group.
The target group in focus
For optimal results, we need customers to provide as much relevant information concerning the text and its recipients as possible. Whether your text is an invitation letter, a brochure, a press release or a style guide – professional marketing translators are creative. They will translate specialist technology precisely and plays on words appropriately into the target language, with a constant focus on your core message. Find out more in our blog.
Our translation services include:
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